Preference Testing
Ask participants to choose between design or text options and see which variation communicates best. Quickly validate visual styles, microcopy, and layout decisions based on real user preferences.
Preference Testing
Ask participants to choose between design or text options and see which variation communicates best. Quickly validate visual styles, microcopy, and layout decisions based on real user preferences.
Preference Testing
Ask participants to choose between design or text options and see which variation communicates best. Quickly validate visual styles, microcopy, and layout decisions based on real user preferences.
Research objective
What is Preference Testing?
Preference testing helps you understand how users perceive and prefer different design or content options. It focuses on user opinions, not just task performance, but often links closely with usability outcomes.
Research objective
What is Preference Testing?
Preference testing helps you understand how users perceive and prefer different design or content options. It focuses on user opinions, not just task performance, but often links closely with usability outcomes.
Research objective
What is Preference Testing?
Preference testing helps you understand how users perceive and prefer different design or content options. It focuses on user opinions, not just task performance, but often links closely with usability outcomes.
Compare
variations
Compare
variations
Compare
variations
Test product
elements
Test product
elements
Test product
elements
Microcopies
Microcopies
Microcopies
Variation
performance
Variation
performance
Variation
performance
How to use it
On the Useberry platform
How to use it
On the Useberry platform
How to use it
On the Useberry platform
1 • Create
Add your variants
Upload your image or text variants to test. Define your preference type (image, text, or design element), add a title and clear instructions, and set requirements for responses.
1 • Create
Add your variants
Upload your image or text variants to test. Define your preference type (image, text, or design element), add a title and clear instructions, and set requirements for responses.
1 • Create
Add your variants
Upload your image or text variants to test. Define your preference type (image, text, or design element), add a title and clear instructions, and set requirements for responses.
2 • Share
Distribute your study to the right participants
Recruit from Useberry’s Participant Pool or share a link with your own audience. Manage recruitment from our unified dashboard to ensure clarity and speed.
Recruitment options:
2 • Share
Distribute your study to the right participants
Recruit from Useberry’s Participant Pool or share a link with your own audience. Manage recruitment from our unified dashboard to ensure clarity and speed.
Recruitment options:
2 • Share
Distribute your study to the right participants
Recruit from Useberry’s Participant Pool or share a link with your own audience. Manage recruitment from our unified dashboard to ensure clarity and speed.
Recruitment options:
3 • Results
Discover what people prefer
Review user choices and compare how different variations performed. Access detailed results through graphs, recordings, and user session data to understand why participants made their choices.
Get insights quickly:
3 • Results
Discover what people prefer
Review user choices and compare how different variations performed. Access detailed results through graphs, recordings, and user session data to understand why participants made their choices.
Get insights quickly:
3 • Results
Discover what people prefer
Review user choices and compare how different variations performed. Access detailed results through graphs, recordings, and user session data to understand why participants made their choices.
Get insights quickly:
Nurgül Aksoy
Senior Product Designer
@ Mews
Useberry has transformed our testing process with its fast setup, effortless collaboration, and actionable insights. Features like randomization and granular metrics have helped us quickly validate designs and make confident, data-driven decisions. It’s an essential tool in our workflow.
Nurgül Aksoy
Senior Product Designer
@ Mews
Useberry has transformed our testing process with its fast setup, effortless collaboration, and actionable insights. Features like randomization and granular metrics have helped us quickly validate designs and make confident, data-driven decisions. It’s an essential tool in our workflow.
Nurgül Aksoy
Senior Product Designer
@ Mews
Useberry has transformed our testing process with its fast setup, effortless collaboration, and actionable insights. Features like randomization and granular metrics have helped us quickly validate designs and make confident, data-driven decisions. It’s an essential tool in our workflow.
Create better experiences for your products and services
No credit card required
Create better experiences for
your products and services
No credit card required